Wine Area - Promo Area
Retail Food Lighting (RFL) – The Art and Science of Lighting in Food Retail
The promotional area is based on a concept of extreme flexibility, required by the temporary nature of displays linked to promotions and seasonality.
In addition to product flexibility, sensor technology plays a key role as a digital tool, allowing the light to be programmed and precise lighting scenarios to be created.
For the wine display area, the use of spotlights with narrow beam angles makes it possible to highlight selected promotional labels, while LED strips provide general lighting.
These same systems also allow extended and uniform illumination of areas dedicated to information and visual messaging — such as vertical signage — while ensuring high colour rendering.
